Apr 12, 2022
In General Discussions
Editor's guide: The giants in the short video industry in the domestic market are Kuaishou and Douyin, and the competition between the two parties has never stopped. On November 5, Kuaishou submitted a prospectus buy email list to the Hong Kong Stock Exchange, making the long-rumored Kuaishou listing finally have substantial progress, which also means the arrival of the first short video. What are the highlights and hidden problems in Kuaishou's prospectus? The author of this article has conducted an in-depth analysis of this, let's take a look~ Kuaishou's prospectus came out last weekend. In fact, there are many bright spots, but there are more problems. The announcement of many buy email list official data has verified various speculations from the outside world, such as the decline in user activity after the Spring Festival Gala. On the whole, Kuaishou's wishful thinking is to activate the second engine of commercial revenue before the market has completely despaired of its user growth potential. Because although Kuaishou’s live broadcast rewards are very profitable, arpu is already declining, and there will be a lot of pressure on future growth, and if it’s just a big YY or Momo, it’s not easy to tell stories. But if Kuaishou proves that it is a buy email list company that can earn a variety of business income, it will be easier for the capital market to issue a high valuation. Kuaishou is now rushing to release the prospectus before Douyin, and it must also consider the factor that Ant Financial’s IPO has just aborted unexpectedly.